This Privacy Policy (the “Policy”) governs the manner in which So Sweet DIY (“we”, “us” and “our”) collects, uses, maintains and discloses your personal information when you visit or make a purchase from http://www.sosweetdiy.com (the “Site”). This Policy also applies to Personal Information we collect via email, text, contact forms or other electronic messages between you and the Site.

Please read this Privacy Policy carefully before accessing or using the Site. By accessing or using any part of the Site, you accept and agree to be bound by this Privacy Policy. If you do not agree to all the terms and conditions of this Privacy Policy, then you must not access the Site or use any services.

This Privacy Policy is in addition to our Terms of Service and Digital Downloads Terms of Use.

WHY WE COLLECT PERSONAL INFORMATION

We collect Personal Information in order to present the Site and its contents, products and other services to our customers and users. Information is collected in order to process sales transactions, administer our business activities, provide customer service and to record and support your participation in the various services. Additionally, information may be used to track your preferences and to keep you informed about the products and services you have selected as well as to enhance the overall user experience of the Site.

INFORMATION WE COLLECT

Device Information: 

When you visit the Site, we collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. 

We collect Device Information using the following technologies:

  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org. 
  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Order Information:

Additionally, when you make a purchase (or attempt to make a purchase) through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

Additional Information Collected:

We may also collect Personal Information that you provide us for customer support/troubleshooting or should you choose to participate in various activities related to the Site, such as newsletter subscriptions, downloads, contests, giveaways, surveys and website comments. You are under no obligation to provide us with that personal information. However, refusal to do so may prevent you from using certain features and services of the Site. 

USE OF INFORMATION

We use the Device Information that we collect to help us screen orders for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site and to assess the success of our marketing and advertising campaigns).

We use the Order Information that we collect to fulfill any orders placed through the Site including processing your payment information, arranging for shipping/downloading of digital files, providing you with invoices and/or order confirmations, communicating with you, screening orders for potential risk or fraud and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products and services.

Additional information collected may be used to:

  • Provide customer support and answer inquiries related to the Site and its contents, products and services
  • Enable participation in interactive and social features of the Site
  • Send periodic digital newsletters and/or email updates
  • Administer promotions and contests
  • Compile statical data
  • Improve the overall user experience of the Site
  • Provide notifications and updates
  • Offer new products and services
  • And to perform other business activities as required

DISCLOSURE OF INFORMATION

We may disclose information collected about you with third parties that perform services for us or on our behalf (including data analysis, email delivery, hosting services, customer service and marketing assistance). For example:

  • Google Analytics: We also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/). You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
  • Mailchimp: We currently use Mailchimp for the delivery of our email updates and newsletters. The Mailchimp service will store your name and email address for the purposes of delivering such communications. Please refer to Mailchimp’s Privacy Policy for further information.

We may also disclose your Personal Information:

  • To comply with applicable laws and regulations or to respond to a legal process (such as a subpoena, search warrant or other lawful request for information we receive).
  • To enforce or apply our Terms of Service, Digital Downloads Term of Use and any other agreements and/or policies applicable to the Site.
  • To fulfill the purpose for which you provide your Personal Information (such as using our social share features).
  • If we believe disclosure is necessary and appropriate to protect the rights, property or safety of So Sweet DIY, our customers or others.
  • To a buyer or other successor in the event of a sale, merger, restructure, reorganization or dissolution.
  • For any other purpose disclosed by us when you provide the information.
  • With your consent.

It should be noted that when you post comments and/or make contributions to the Site, this content may be viewed by all users and may be publicly distributed outside the Site in perpetuity. Any such comments or contributions shall be made at your sole risk.

As described above, we may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at:

 http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:  http://optout.aboutads.info/.

THIRD-PARTY USE OF COOKIES AND OTHER TRACKING TECHNOLOGIES

Some content or applications on the Site are served by third-parties that may use cookies alone, or in conjunction with web beacons and other tracking technologies to collect information about you when you visit the Site. We do not control these third-party tracking technologies or how they may be used. If you have any questions you should contact the third-party directly. Their Privacy Policy information is listed below:

Facebook – https://www.facebook.com/full_data_use_policy

Google – https://policies.google.com/privacy?hl=en&gl=us

Pinterest – https://policy.pinterest.com/en/privacy-policy

DO NOT TRACK FEATURES

Do Not Track (DNT) is a web browser setting that you can activate to signal your privacy preference not to have your online browsing data monitored and collected. Please note that because there is no uniform standard for DNT technology, we do not alter our Site’s data collection and use practices when we see a DNT signal from your browser.

GDPR RIGHTS 

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the EU, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. You also have the right to seek restrictions regarding the processing and portability of your data. If you would like to exercise any of these rights, please contact us through the contact link below.

Additionally, if you are an EU resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example if you place an order through the Site), or otherwise to pursue our legitimate business interests as listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States. 

For further information please visit the European Commission website:

https://commission.europa.eu/law/law-topic/data-protection/reform/rules-business-and-organisations_en

THIRD-PARTY WEBSITES

The Site may contain links to third-party websites and services that are not affiliated with us. We are not responsible for the content, policies, terms and security of any third parties. Once you have used these links to leave the Site, any information you provide to these third-parties is not covered by this Privacy Policy and we cannot guarantee the safety and privacy of this information. Before providing any information to these third-party websites, you should review their Privacy Policy and Terms of Service and take the necessary steps to protect the privacy of your information.

SECURITY OF INFORMATION

We use appropriate security measures to protect your Personal Information. However, please be aware that no amount of security can be 100% guaranteed against potential interception or misuse of information. Any Personal Information provided is at your sole risk subject to this Privacy Policy.

SENSITIVE PERSONAL INFORMATION

Under no circumstances should you submit sensitive personal information to the Site or via email communications. If you choose to submit such information it will be at your sole risk subject to this Privacy Policy.

CAPACITY/AGE OF CONSENT

By using this Site, you represent that you are at least the age of majority in your state or province of residence, or if you are below that age, you must have the permission of your parent or guardian to use the Site. Your parent or guardian must have read and understood this Privacy Policy and agree to be bound by these policies on your behalf.

CHANGES TO PRIVACY POLICY

You can review the most current version of this Privacy Policy at any time on this page. We reserve the right, at our sole discretion, to update, change or replace any part of this Privacy Policy by posting updates and/or changes to this page. These changes take effect immediately and replace all previous versions. It is your responsibility to check the Site periodically for changes. Your continued use of or access to the Site following the posting of any changes to this Privacy Policy constitutes acceptance of those changes.

CONTACT INFORMATION AND ADDITIONAL RESOURCES

Please email us if you have any questions or comments regarding this Privacy Policy. For further information, please refer to our Terms of Service and Digital Downloads Terms of Use.